New geo, Branding

Increasing Paying Customers for E-commerce App through OEM Traffic

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DATE
2022 - 2023
Client
Worldwide
Category
E-commerce App
Duration
1+ year

Campaigns Results

1
40%

Remarkable Increase in the Average Customer's Spending.

2
300k

Successfully Acquired New Users.

The Challenge

Our E-commerce client faced the challenge of expanding their base of paying customers, enhancing brand visibility, and consistently acquiring new customers from a reliable source of traffic. The focus was on exploring the potential of OEM traffic sources.

Solution

  • Methodical testing involved evaluating multiple traffic sources, utilizing the capabilities of our platform's robust tools to meticulously manage budget allocation and track revenue from each source.
  • Our client navigated a diverse range of OEM traffic sources with confidence, thanks to our platform's intuitive interface, real-time performance monitoring, and alignment with the company's goals and key performance indicators (KPIs).

Result

- Achieved substantial overall growth in app purchases.
- Successfully tapped into new traffic sources, yielding outstanding results and expansion.
- Demonstrated higher conversion rates into purchases from OEM traffic compared to other traffic sources previously used by our client.
- A fruitful collaboration lasting over a year, with ongoing campaigns consistently delivering high-quality traffic for the company.

Be the first app your users see through exclusive OEM ad placements