All OEM Sources in One Place
Powered by AI
In 2025, OEM is a major trend and one of the leading traffic sources.
Although, managing different platforms such as Xiaomi, Huawei, Samsung, Oppo, Vivo, Transsion
can be complex and time-consuming. We streamline this process by consolidating all OEM sources into one AI-optimized platform, making advertising simpler, more innovative, and profitable.
- Schedule a call
- Need any help? Contact us
Let your app to be the first users see on their smartphone
Leading app growth marketing company
What is OEM?
OEM (Original Equipment Manufacturer) is a type of advertising platform created by device producers such as Xiaomi, Oppo, VIVO, Huawei or Samsung. These OEMs function to promote products and services through advertisements that are embedded in pre-installed applications such as Weather or Mail and app stores. They also show suggestions when users change phone settings or use different apps.
Pre-installation
Get new users by having your app pre-installed on their smartphones! The campaign is considered successful when the user taps on the pre-installed app.
Recommendations
Grow your user base by having your app recommended through operating system suggestions. Users will see your app as “recommended”. Campaigns will succeed after users install the app in just two taps.
Why OEM is a great traffic source
Unique audience
You can significantly increase app visibility by reaching out to a large user base. Those are people you can’t target anywhere else. For example, users with new devices or people that rarely use social media and apps.
Native ad formats
Unique integrated ads provide a better user experience and seamless access to the app’s features. You can also stimulate app downloads by offering users exclusive content, rewards, or discounts all within system recommendations.
Accurate targeting
OEM ads allow app marketers to target not only by demographics or geo but also by other apps installed.
High ROMI
OEM is known for having high ROMI thanks to the high conversion rate and retention. You also start getting results even during ad launching and optimization processes.
Fraud-free
OEM channel traffic is transparent and easy to track because traffic is delivered from the manufacturer directly to the user.
We use AI algorithms to deliver the best quality traffic
Smart Bidding & Targeting
Use AI for automated bidding, like Google's Performance Max, to optimize channels in real-time and reduce manual effort.
Dynamic Creative Optimization
Use machine learning for adaptive ads, following the Performance Max approach to engage targeted user segments.
Location-Based Considerations
Use AI for automated bid adjustments, enhancing geo-targeting, and overcoming location-based PPC challenges.
Responsive Search Ads & Remarketing
Use AI to optimize ad spending and relevance on mobile devices.
Insights & Diagnostics
Develop insights-driven modules like Performance Max for campaign refinement.
High-Quality Creative with AI Tools
Emphasize AI tools for personalized content across platforms like Oppo ads, Vivo ads, Samsung, Huawei, Xiaomi, and others.
Cross-Channel Integration & Alignment
Boost agility and coordination to achieve smooth optimization throughout all elements of the campaign.
Real-time Detection
AI algorithms can analyze vast amounts of data in real-time, allowing for immediate detection of suspicious activities as they occur.
Multi-layered Protection
AI fraud protection employs multiple layers of security checks to catch various types of fraud!
WHY US?
What we offer is a fully automated algorithm for working with OEM traffic. You can simply do your job while delegating traffic control to AI, achieving the desired results. This saves not only money on traffic but also your time, as it eliminates the need to communicate with each source individually.
Countries
Clients
Installs
Generated revenue by
AI Solutions
Campaigns
Mobile users
How to get started?
Share agency Access to Your MMP Account
That's right! All we need from you is access to your account: no hidden fees, no complicated setups.
We Start from Scratch
Whether you have existing campaigns or are entirely new to the game, we'll build a tailored strategy from the ground up.
Minimum Budget, Maximum Results
With an accessible starting budget of just 2000 USD, our team of experts will create and optimize campaigns that resonate with your audience and drive real results.
Be the first app your users see through exclusive OEM ad placements
Our Address
200 E 10th St,
New York, NY 10003, USA
Contact Info
Let's be in touch
[email protected]
Subscribe Us
Join over 68,000 people getting our emails
Copyright @ 2023 oemad.ai inc.